
Dr. Justin Sebastian Lange
Customization of Orthoses: new possibilities for business models through modern technology
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The topics presented in this course, along with their respective lecturers and company visits, are handpicked to offer you a holistic yet detailed overview of the engineering business in Germany. Take a look below to meet our team of professors and discover the topics they will deliver.

Customization of Orthoses: new possibilities for business models through modern technology
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Professor of Biomechanics and Ergonomics
When it comes to supporting orthoses, bandages, or compression stockings, orthopedic technicians usually have to rely on custom-made products. The hand-made production is time-consuming and costly. This contradicts with the desire for quick availability. With the help of modern technologies, orthopedic technology companies and medical supply stores are able to produce patient-specific orthoses, bandages, and compression stockings in a way that would hardly be possible with traditional processes. These modern procedures result in new opportunities for business models in the field of orthopedic technology.
Care Center
Justin Lange studied mechanical engineering and sports science at the Technical University in Chemnitz. After completing his master’s degree, he conducted research in the field of biomechanical and clinical gait analysis. After successfully completing his doctoral thesis in cooperation with the University Hospital in Leipzig, he accepted an offer as head of development at Bauerfeind AG. The global medical technology company develops and produces high-quality products in the field of orthopedic technology. Following this activity, Justin Lange went to the Hamm Lippstadt University of Applied Sciences, where he is responsible for the professorship for biomechanics and ergonomics.

Grow, co-operate or fail: Current status and future perspectives of German SME
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Professor of Technology Marketing
ELMOS Semiconductor AG
Uwe Kleinkes is Professor of Technology Marketing and Director of Studies for Technical Management and Marketing at Hamm-Lippstadt University of Applied Sciences. His fields of interest are international business relations of high-tech companies, B2B-Marketing of high-tech components and systems, and digitalization of business and marketing with a focus on small and medium-sized enterprises (SME). He received his Ph.D. in Chemistry at the Ruhr-University Bochum in 1998. He studied chemistry at the University of Sussex (Brighton, UK) and the Ruhr University Bochum. In 2000 he joined the Institute of Microtechnology in Mainz. Since then, he took over a position at IVAM, where for ten years he was managing director of the IVAM Microtechnology Network with 300 companies and institutes worldwide.